New Directions: consulting & coaching

Spring has sprung!

It’s spring and big shifts are happening in SWS. As a business is an extension of yourself, I’ve spent the past year figuring out who I want to be and how I want to serve the world. As a result of this soul-searching, SWS has let go of technical support in order to make space…

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A New Job Board for Saltchuk

We are thrilled to have launched a much improved Job Board for Saltchuk that makes their job openings shine. Saltchuk is the logistical giant that operates throughout Alaska and Lower 48 with its set of companies: Foss, TOTE, Northern Aviation Services, Tropical Shipping, and NorthStar Energy. Saltchuk was seeking to provide more value to the…

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The Latest: Vertical Harvest Hydroponics

Vertical Harvest Hydroponics is online and we are thrilled to be powering their WordPress website! Since their appearance in 2014, the agricultural technology company Vertical Harvest Hydroponics (VHH) sprung into the spotlight due their originality, drive, and noble mission: “to give everyone the ability to grow fresh food.” After witnessing the low quality produce in…

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WordPress Launch Checklist

You’ve put in long hours of DIY web design time and now you’re ready to launch your new WordPress website? So how do you do this launch thing anyways? Well, here is a thorough launch checklist of vital tasks to prepare your site to be released into the world. Disclaimer: this article assumes that you have…

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How to keep your website up-to-date

Keeping your small business website alive and valuable means that, as a business owner, you will need to continue to regularly feed your investment. Finding the extra time can be tough, but with a little bit of planning and these helpful tips, your website will be well fed! 1. Make a schedule Monthly updates are…

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5 Tips to Spring Clean Your Website

As sunshine, “warm” temps and clear trails spark off spring fever here in Anchorage, maintaining your website can become much less appealing. But before you turn off your laptop to go play for the summer, we recommend doing a bit of housekeeping to make sure your site is healthy and serving you well through the…

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What makes a great website?

What makes a great website? If your answer is compelling graphics, powerful messaging and great SEO, I would say, well, yes, those things can be used to make a pretty awesome site. But they can also be used to make a site that  sits silently on the web gathering dust. More than having the right…

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Why Web Designers Won't Touch Wix: SEO

Why Web Designers Won’t Touch Wix: SEO The biggest reason of all: Wix doesn’t get SEO. That’s right folks. If you are looking for a professional approach to managing SEO for the long term, then you’ll want to stay far, far away from Wix.  I know this through personal experience. A painful, frustrating experience that…

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Choose the best type of website for your business

Choose the best type of website for your business Websites are incredibly powerful tools that, when combined with the right strategy, can transform your business. The trick is to make the right choices when it comes to branding, content and functionality. However, unless you’re a web expert, that’s often easier said than done. So, just…

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Why use WordPress for your high end business website?

WordPress isn’t just for your teenager’s angsty fashion blog. Big businesses around the world depend on this popular web platform to power high end websites like Microsoft News, Vogue India, Bloomberg Professional, Toyota Brazil and Canada.com. Chances are, many of the websites that you visit regularly are also built in WordPress. So, what makes it…

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